Wednesday, January 28, 2009

ABSOLUT MAGNUSSON

We just got an email about a potential illustration gig; something we've done a few of over the years and have always enjoyed.  Traipsing through the files of old illustrations and pondering doing another one, we tripped across this one from 1999 or so:  Absolut Magnusson.  Absolut had a whole campaign of artist's interpretations of the bottle and it was thrilling to be asked to do one.  The watercolor study (below) made it through the agency in NY, was approved by the importers and sent off to Sweden, where it died of unknown causes.  It was fun anyway.


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