Dude.

Well, it originally aired way back in like 2008, when we were all barely old enough to drink, but this classic Bud Light spot still gets cited by us a lot, mostly because people still use the word a lot, and in a lot of these ways. It could be because it's kind of a neat trick to get all those different stories out of one word. Kind of like "thesperobics," in which one single phrase is interpreted by different people in different ways. Enjoy:

The story

Here's what came to us on the old FB the other day:

Whenever the owners of this house with a pool came home, they found puddles
of water near their pool. 

They believed the neighbours’ kids waited 'till they went out, to use the pool……
So they installed a camera and this is what they saw……



How awesome is that?! It was shared and shared and reposted out the wazoo and why not?! It's a great story.

The best part of this story though is the fact that it's entirely fabricated. The camera is moving, someone is obviously filming and a simple search of youtube finds a longer version where they actually move in on the dog. Filming their dog in their pool with their camera while they watch, poolside. No mystery. The real story appears to be:

Our dog likes the water slide in our pool.

Not nearly as exciting.

Hemmingway said all you need to tell a story was 6 words. He supposedly provided the following to illustrate his point:

For sale: baby shoes. Never used.

The moral of today's post: tell a story. Stories are sticky, stories are fun.

The end.