Wednesday, May 13, 2009

Seth Godin on Ted

This talk fit right in with some of the other marketing trends we've been posting about -- the Smart-growth manifesto and the 'don't advertise, start a movement' movement.  He's an entertaining speaker, enjoy.

p.s. It almost seems like we need another word than marketing to describe this new technique of moving the masses.  Hmmm.  Massvertising, social marketing, group think.  Suggestions, anyone?

No comments:

Post a Comment